Ensure Google Can Crawl and Understand Your Site

Ensure Google Can Crawl and Understand Your Site

Before you start thinking about in-depth marketing strategies to get your site in front of more people, building links to increase your domain authority, improving your product descriptions to increase relevancy or any other time consuming marketing tasks, make sure...
Understanding What Google Wants

Understanding What Google Wants

The vast majority of eCommerce store owners dive straight in to their online business, adding products, taking photos and often making great attempts to optimise their products with dreams of gaining top search engine rankings without any real appreciation of what...
Brighton SEO Calling

Brighton SEO Calling

I am writing this as Ade, Rich and I speed along the A303 towards the south coast and another BrightonSEO conference. Rolling Wiltshire countryside is all around us and somehow I’m managing to type whilst bumping along. Ade’s driving, Rich is in the back and I’m...
Are You Ready For Mobilegeddon?

Are You Ready For Mobilegeddon?

In under 24 hours, Google are making a bold move that is set to become another of those ‘before and after moments’ in the history of the web. From tomorrow, the results of Google searches on mobile devices will be weighted towards showing responsive or mobile device...
CONTENT CREATION TIP # 10 – Maximising Your Testimonials

CONTENT CREATION TIP # 10 – Maximising Your Testimonials

A quick test for you… it’ll only take a moment. Imagine you’re searching for wellington boots online. Not very glamorous, but hey, you can’t be without a good pair of wellies down here in Somerset… Have a read of these two made up testimonials for wellington boots and...
Competitor Content Audit

Competitor Content Audit

So, You Don’t Have a Content Strategy Then? When we start working with a new client, one of the first tasks we carry out is a thorough content audit, to find out what level of content they are putting out there and how well it resonates with their audience. More often...
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