Blackdown Shepherd Huts
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Blackdown Shepherd Huts are a very well established, award winning company based in South Somerset. We are delighted to have been working with them over the years. We have recently updated their branding and created brand guidelines to ensure consistency across all of their assets.
Teapot have designed several brochures for them over the years. These are sent out in the post to prospective new clients who are interested in investing in a hut. They need to show off the extensive range of huts and their various uses and to appeal to high end clients whilst selling a charming and idillic lifestyle.
We decided to stick with a square format brochure printed on beautiful Tintoretto stock. We used many large images from their extensive photography collection. Hand drawn style icons were used to illustrate the clients journey in purchasing a hut. This gave the brochure a friendly, hand crafted feel.
Team Teapot designed and built the website in WordPress to reflect and continue the brand journey that Blackdown Shepherd Huts had embarked on. We brought through the lovely Farrow and Ball style colurs and little hand drawn illustrations we used through their other marketing materials. It needed to be a blend of friendly, bespoke and high end to best represent the ethos of the business and the lovely people who work there.
The team at BSH also decided to sell their self build hut and a few accessories online. This was an interesting concept as they only had a few very highly priced items, as most of their high end huts are bespoke and the journey of buying one is very much person to person. We decided to continue with WordPress and build onto their existing site using the WooCommerce plug in solution. This meant we could carry on the existing design and the user journey would be seamless.
Their photos are absolutely stunning which makes our job so much easier. Combined with some stylish design features and an online hut directory, video gallery, blog and press section, the site was an extensive one and an enormous amount of fun to build.