Doddl are a manufacturer of children’s cutlery. They are revolutionising how children eat! With bright, innovative designs and a fun brand ID, they wanted to bring their graphic design, packaging and trade stand assets up to speed to create a rounded and cohesive brand.
Using their fun logo, we created other brand assets in a similar style (for example: the union jack and text with wiggly dots creating movement). Although this is a child’s product, it will be adults purchasing, so all the supporting documentation needed to be aimed at them, with clear messaging about how the product will improve their child’s eating habits and development. Lifestyle images and ‘pop out’ messaging were used to make it very clear.