Our client LiteTile have been with us right from the start. We developed their branding and original website. Recently they approached us again to give the site a refresh and to also introduce some other aspects of the business that had been added in as the company has diversified their offering.
The previous site was dominated by black which gave the site a deep atmospheric quality. Initially we considered a radical change and going for the illumination from the product but ultimately it just didn’t work.
We introduced calls to action to bring the rest of the site and services in to play plus we modified the navigation. Gallery and product pages were added whilst accreditations and awards the client has won over the years were added in to the footer to gently give confidence to site visitors unfamiliar with LiteTile’s work.